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// Surf Shop

Affordable Stand Up Paddleboards | Standup Paddle Boards | SUPs | Surf SUPs

Google 4.9 · 36 reviews

Surf shop in Dana Point, CA

About Affordable Stand Up Paddleboards | Standup Paddle Boards | SUPs | Surf SUPs

Affordable Stand Up Paddleboards in Dana Point, CA, specializes in a focused inventory of high-quality SUPs and related gear. Customers consistently praise owners Ken and Sabina for their patient expertise, genuine care, and commitment to fair pricing without sales pressure. This shop is ideal for anyone seeking personalized guidance to find the perfect board, from first-time buyers to experienced paddlers.

The Good

Customers overwhelmingly praise Ken and Sabina for their exceptional, personalized customer service, noting their extensive knowledge, honesty, and passion for paddleboarding. Specific highlights include spending significant time matching customers with the perfect board based on their needs and experience level, offering fair and competitive pricing (often cited as the best in the area), and providing a no-pressure sales environment. Many reviewers expressed intent to return for future purchases.

Things to Consider

One review cited frustration with the shop's online listings (on platforms like Offer Up and Craigslist), stating that the staff refused to provide basic information like dimensions or price via text/message, insisting that customers must call or visit the store, which deterred that potential customer.

Features & Amenities

What makes this surf shop stand out.

  • Friendly Staff
  • Good Prices
  • Has Stand Up Paddle Board
  • Has Apparel

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