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// Surf Shop

Esteem Surf Co

Google 4.7 · 49 reviews

Surf shop in Pismo Beach, CA

About Esteem Surf Co

Esteem Surf Co in Pismo Beach, California, is a local establishment offering quality surf apparel, gear, and an integrated coffee bar. Customers consistently praise the shop's warm, welcoming atmosphere, friendly staff, and the uniquely crafted, excellent coffee offerings. This spot is ideal for anyone seeking high-quality, original beachwear or reliable local advice and equipment for their next session.

The Good

Customers consistently praise the friendly, welcoming, and cool staff, highlighting excellent customer service and personable interactions. The shop is lauded for its great, relaxed surf vibe and local hangout atmosphere. Apparel (sweatshirts, hats, shirts) is highly rated for quality material, good designs, and trendy selection. The integrated coffee bar receives exceptional praise for unique, amazing, and the 'best ever' coffee and specialty drinks, often noting the baristas' passion and skill.

Things to Consider

One significant negative involved a missed surf lesson booking, leading to a two-hour wait for an instructor, which was highly disappointing for a visitor passing through. Another customer reported a negative rental experience involving a dispute over pre-existing surfboard damages upon return, leading to a feeling of being 'shaken down.' Minor points include slow service due to a single small coffee machine and one mention of the staff not being very friendly.

Features & Amenities

What makes this surf shop stand out.

  • Equipment Rental
  • Has Wetsuit Rental
  • Has Lesson Programs
  • Friendly Staff
  • Has Apparel

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