// Surf Shop
Ground Swell Surf Shop
Google 4.3 · 43 reviews
Surf shop in Juno Beach, FL
About Ground Swell Surf Shop
Ground Swell Surf Shop in Juno Beach, FL, offers a curated selection of surf gear, apparel, and rentals within a compact, attractive space. Customers frequently praise the staff for being attentive, knowledgeable, and genuinely stoked about surf culture, often highlighting excellent service during purchases and equipment exchanges. This shop is ideal for local supporters and shoppers seeking unique clothing finds or reliable board rentals backed by experienced, friendly assistance.
The Good
Customers consistently praise the friendly, helpful, and knowledgeable staff, noting they are attentive without being pushy or engaging in upselling. The shop is appreciated for its well-curated and unique selection of clothing, swimwear, and surf gear, including good deals found in the clearance area. Many reviewers value that it is a strong, local, family-owned business that actively supports the surf community. Specific positive mentions include excellent customer service during exchanges/returns and the high quality/good shape of rental boards.
Things to Consider
Several reviews cite significant issues with specific staff members, including one owner/manager described as having a consistently bad attitude, being mean, and making inappropriate personal comments. Other complaints include poor telephone skills, rude personnel, and general unhelpfulness from some staff. There are accusations of deceptive pricing practices during sales (charging for extra items or marking sale prices as retail) and one instance where the owner's word was not trusted.
Features & Amenities
What makes this surf shop stand out.
- Equipment Rental
- Has Lesson Programs
- Friendly Staff
- Good Prices
- Has Skateboards
- Has Sunglasses
- Has Apparel
// Reviews left on SurfSpotGuide
SurfSpotGuide Reviews
Keep Exploring